The Cormack Innovation Award is regarded as one of the most practical industrial design awards in Australia. The competition criteria and judging is done by senior industry representatives working in FMCG, beverage, chemical cleaning and pharmaceutical companies, the same people that one day will be commissioning designs from these students in the commercial world.

The Awards are open to 3rd year Industrial Design Students currently studying in Australia.

As well as cash prizes, TricorBraun offers paid, project based work experience to the winning student, and the possibility of commercialisation of any design with industry interest. Finalists receive widespread publicity in local papers, industry publications and websites.

The awards culminate in the Presentation Night which is held in Sydney in October. The top 20 designs will be displayed and these students will have the opportunity to meet and discuss their designs with senior industry members, government representatives, past winners and other student.